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Bluehost review after 13 months hosted

Thu, 13 Mar 2008 20:34:24 +0000
www.bluehostreview.org is bluehost review site hosted with bluehost web hosting. Perhaps this is not the first time you heard of bluehostreview.org. This bluehost reviews site had been running since march 2007, until today march 2008. Over the 13 months of reviewing bluehost web hosting, this bluehost review blog had grown in size and popularity. This ...]

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Wouldn't It Be Great If There Were a ModernBill/StatCounter Mashup?

Mon, 19 Mar 2007 19:57:00 -0400

Over the past decade, I've bought and sold many millions worth of online ads. When I ran ISPcheck, I had no real answer for prospective advertisers who wanted to know what results my customers were able to achieve. And when I became responsible for RackShack/EV1's ad buys, I found that there was no easy way to measure ROI.

All I wanted to know at the time was how many visitors from TopHosts versus TheWHIR signed up. But as I've subsequently learned from Ted Smith at Peer 1, I should have been tracking customers throughout their lifecycle. If my cost per sale from Site A is 20% less than Site B, but the average account gets canceled 50% sooner, B would be a better long term investment.

A couple of weeks ago I convinced Ben Gabler at HostNine to install StatCounter, the better to look up new customers and find out where they came from, and which parts of HostNine's website they visited before deciding to sign up. (I've also used Clicktracks and Google Analytics, which provide aggregated data on visitor behavior, but don't allow you to drill down to each visitor's click path.) It just occur to me that it'd be very cool if this functionality were built into ModernBill.

Imagine being able to generate sales reports that tabulate order amounts against referring sources? Or pinpoint content on your site that's most-viewed by your most profitable new customers? Better yet, what if you could instantly compute the lifetime ROI from those $20 Google Adwords bids? Wouldn't you like to know if customers who clicked on your "cPanel hosting" ad stick around 3x longer than those who came through "cheap hosting"?

HostNine already gives all of its resellers free ModernBill licenses, and being able to automate signup/provisioning is awesome. But what if every $19.95 hosting plan came with a business intelligence system that delivers up-to-the-minute knowledge on what website copy and ad venues work? Wouldn't that be something?

AND, what if ModernBill could collect and publish aggregate, industry-wide data on how profitable TopHost-referred customers are, relative to those who came through TheWHIR? Having been on both sides of the table, I think that would really help both ad salespeople and media buyers.

Godaddy

Tue, 12 Feb 2008 16:52:16 +0000
GoDaddy.com is the world’s largest domain name registrar and is the flagship company of The Go Daddy Group, Inc. The Go Daddy Group of companies also includes Wild West Domains, Inc., a reseller of domains and domain-related products and services; Domains by Proxy, a private registration service; Starfield Technologies, a research and development affiliate; and ...]

LunarPages

Tue, 12 Feb 2008 15:01:06 +0000
Lunarpages Web Hosting was born from Add2Net in 2000, and our company continues to be managed by Ron Riddle and has never been traded or compromised since its humble beginnings. Several years ago, Ron and the company branched out from simple shared hosting to include Windows, Dedicated, Reseller, and most recently, VPS Hosting Plans.
With three ...]

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